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Account Based Marketing Manager (Oil & Gas)

• Houston, TX

 

Job Description

Account Based Marketing Manager (Oil & Gas)
Department: Sales & Marketing
Job Type: Full-Time

Role Purpose:
The Account-Based Marketing Manager (oil and gas) will be responsible for implementing account based marketing programs to win, develop and retain business within a select group of Wood Mackenzie’s global and regional priority oil and gas accounts. Working in close alignment with sales stakeholders the Account-Based Marketing Manager will identify a structured approach to customization, building deep and relevant relationships in top tier accounts to create demand, drive retention and customer advocacy for Wood Mackenzie's broad portfolio of research services.

The role sits within the regional marketing team and demands a highly targeted approach, due to size and complexity of the accounts, which involves tailoring relevant and personalized campaigns. By creating meaningful engagement with clients and prospects in digital, face to face, and other marketing channels, the successful candidate will be looked to as a critical resource and a creative thought leader for the preservation and growth of those accounts.

A demonstrated understanding of key account marketing mix optimization is a must, along with an ability to build productive working relationships within a matrix, multifunctional organization across multiple business units and time zones.

We're looking for someone who is a natural learner, collaborative by nature, and committed to excellence in every respect.

This is a full-time position based at our Houston, TX offices with minimal travel expected.

Main Responsibilities:

Teamwork:
Knowledge, Skills and Experience Required Additional Requirements: Key Competencies:


Interested? Contact Mark Bonilla on (+1) 713 405 1846 or Apply Online ›

 

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Ref.
884519
Location
Houston, TX
Type
Permanent
Category
Sales/Marketing
Posted On
26 Feb 2015

Apply Now ›